What is a deep link?
A deep link opens a mobile app directly to a specific screen. A regular link opens a web page in the browser.
Example with Instagram:
- Regular link:
https://instagram.com/johndoe→ opens Safari/Chrome - Deep link:
instagram://user?username=johndoe→ opens the Instagram app
Why it changes everything
On mobile, each added step costs about 20% of conversions. A deep link removes 2 steps (browser opening + redirect), which can increase your conversions by 30 to 50%.
How LinkFan handles deep links
LinkFan automatically detects the link type (Instagram, TikTok, YouTube, WhatsApp...) and generates the corresponding deep link. You don't have to configure anything.
On mobile, if the app is installed, it opens. Otherwise, automatic fallback to the web URL after 1.5 seconds.
Supported platforms
Instagram, TikTok, YouTube, X/Twitter, Snapchat, Discord, WhatsApp, Telegram, Facebook, LinkedIn, Pinterest, Twitch, and more.
Conclusion
Deep links aren't a technical detail — they're the most profitable mobile conversion lever. With LinkFan, it's automatic and free.